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Program Building

RENT SPACE FOR
YOUR PROGRAMS

WORKSHOPS FOR OUTDOOR BUSINESSES

MARKETING AND
WEBSITE HELP

An outdoor facility where you
can run your own classes, workshops, seminars, and demonstrations.
Workshops and seminars tailored to the needs of small outdoor programs: marketing, funding sources, legal issues, bookkeeping, pricing, equipment, and more.
One-to-one consulting to help you attract more participants to your programs with low-cost marketing techniques and effective websites.
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Ι Greenhill News  Ι  Spring Business Help Sessions Ι

Ι May & June Workshops  Ι  Upcoming Events Ι


GREENHILL NEWS

Old cattle barn coming down

Leaking, leaning, and unsafe, the old barn is going to be deconstructed by a team of builders, cabinetmakers, and carpenters. They will salvage all the old barnboard and beams to use in their woodworking projects. The barn will live on in beautiful new ways! We'll be posting step-by-step photos of the project on our Facebook page, so be sure to check there to see how they do it (search for Greenhill Center for Outdoor Activities).


BUSINESS HELP SESSIONS

Get organized, set up, and ready to go in one intensive private work session.
Spring 2013 Help Packages:
Marketing Starter, Marketing Review, Marketing Makeover, Email Marketing, Website Prep, Trip Planning, Staffing Your Programs, Camp Fairs, Mailing Lists
[Details about these sessions]


MAY & JUNE WORKSHOPS

Budgeting Outdoor Trips
Center for Outdoor Activities

If you are interested in running an outdoor trip of one day or several weeks, this workshop will take you through the steps needed to price out the trip so that you don't wind up losing money. We will cover accommodations, transportation, sightseeing, activities, equipment, insurance, organization expenses, profit, sliding scale fees, and much more. The workshop includes a complete set of reusable worksheets to help you plan future trips.
[Details about this workshop]         [Register now for this workshop]



Marketing your Program with Postcards
 Center for Outdoor Activities

Postcards are a powerful part of a marketing strategy - and they don't have to be expensive. This workshop will show you how to use them effectively, get them printed very inexpensively, and design them compellingly. We'll cover design traps that can get cards rejected by the post office, and common design mistakes that can make your card useless. But you'll also learn 15 hot tips for cards that produce results, and clever ways to use cards without mailing them.
[Details about this workshop]         [Register now for this workshop]



A Marketing Plan for the Ovewhelmed Business Owner
 Center for Outdoor Activities

Overextended and understaffed? Does marketing make you nervous? Are you avoiding making a marketing plan because it sounds like way too much work and the idea of writing endless meaningless Facebook posts nauseates you? This is the workshop for you. Once you understand the basic, simple blueprint for any marketing campaign and know what your many options are, you can pick and choose the choices that will work for your own particular situation. This workshop is designed for people who don't have much time to devote to marketing, so we'll work through the things you only need to do once (and then re-use again and again), as well as develop a complete marketing plan customized for your needs now and as you grow.
[Details about this workshop]         [Register now for this workshop]



Getting Ready to Make a Website
 Center for Outdoor Activities

Whether you already have a website that needs updating or you are going to make a new one, this workshop will help you get your information organized in a way that will make it easy for people to use, play well with search engines, and attract more sign-ups for your programs. We'll cover things that you must have, things that you shouldn't do, and how to decide what information goes where. At the end of the workshop you will have your information clearly laid out by logical pages that will be easy for viewers to navigate. You'll be able to take your information to a website developer and tell him/her exactly what you want, which can save you hundreds of dollars and weeks of frustration.
[Details about this workshop]         [Register now for this workshop]



Mailing List? What Mailing List?
 Center for Outdoor Activities

Are you still keeping your mailing list in your word processing program? Is it trapped in your cell phone's contact list? Come learn how to make a simple, effective and productive mailing list in Microsoft Exce or Bentol. What information you should keep for each contact and what information you cannot keep. How to build up your list and how to use it for various purposes (mail, email, Facebook, etc.). A hard-working mailing list does not have to be large, but with appropriate names and the right information, it can be incredibly effective at helping you fill your programs.
[Details about this workshop]         [Register now for this workshop]



COMING EVENTS AT GREENHILL

May  -  Leadership Interviews
SHP Bike Tours (Student Hosteling Program)

SHP Bike Tours runs 2-6 week summer bike trips for teens throughout the United States, Canada, and Europe. Each group of 10 students has a senior leader and an assistant leader. Senior leaders must be at least age 21 - average age is 25 and many are middle and high school teachers. Assistant leaders must be at least age 18 and have finished one year of college. Interviews are held throughout the winter both here and at other locations from Boston to Philadelphia.
[More information]



June 18-26  -  Leadership Training Course
SHP Bike Tours (Student Hosteling Program)

The course will include cycling and camping, and sessions covering bike repair, SHP policies, groups, kids, finances, and problems that may occur on a trip.
[More information]



June 25-28  -  Leader in Training Course
Earthwork Programs

Learn and practice wilderness skills and peer mentoring. Ages 12+
[More information]